Branding, logo and editorial design
Date: Oct 2013
Freelance Project
Role: Branding, Illustration
Wedding Branding
When I met the client, she had a very clear idea of the design she wanted for her wedding: a recreation of the Mad Men style.
Mad Men is an American drama series set in the 1960s that focuses on the day-to-day business of advertising agencies and the characters’ lives.
Mad Men promotional material has a very unique look, as modern and elegant as the show.
The colours, the use of silhouettes and the simplicity are a perfect combination, as you can see on the posters above.
The branding that I developed for the wedding followed these guidelines as desired by my client, resulting in a contemporary, striking look. See below.
